Seminar Dates: November 12, 2025 9:45 AM
Seminar Cost: $45.00 Register Now
Seminar Description:
The workshop "5 Marketing Mistakes Landscape Entrepreneurs are Making" offers a deep dive into common marketing pitfalls specific to the landscape industry, hindering business growth and efficiency.
Designed specifically for landscape business owners and entrepreneurs, this workshop highlights critical areas of improvement.
Through industry-relevant examples, case studies and data, this workshop provides actionable advice on making immediate minor adjustments and planning significant long-term strategies to improve return on investment and expand operations.
This workshop is an essential resource for landscape professionals seeking to overcome growth barriers and achieve enduring success.
Learning Objectives:
1. How to engage the right part of your customer's brain.
2. How to create a formal sales and/or value add process.
3. How to start talking about your customer, not yourself.
Briana Hart
Briana Hart is the CEO of Dirty Marketing Group, a boutique, award-winning agency specializing in marketing and advertising solutions for landscape, lawn care, and tree care companies.
Before Dirty Marketing Group, Briana spent 15 years helping local entrepreneurs, nationwide landscape suppliers, and multimillion-dollar international tech companies increase leads and engagement using effective and measurable marketing strategies.
Known for delivering high-quality, tailored strategies, Briana and her team at Dirty Marketing Group help green industry businesses thrive through a focused, efficient, and results-driven approach—offering big agency expertise with personalized attention.
Briana also serves as the CLCA San Diego Chapter Membership Director and one of the GardenComm International Regional Directors.
