On-Demand
Earn CEUs: $45 Add to Cart
Select this option if you would like to earn CEUs from this webinar. This may involve a quiz at the end of the webinar. You will not be allowed to fast-forward.
Webinar Only: $35 Add to Cart
Select this option if you would like to watch the webinar and not obtain CEUs.
Webinar Description:
Learning about accounting may never be as exciting as being in the great outdoors, but understanding the "language of business" is crucial in maintaining a profitable service. This presentation helps green industry pros understand the importance of bookkeeping, how to read financial statements, and use numbers to improve operations without
turning them into bean counters.
Learning Objectives:
1. Systems- Organizing your financial data.
2. Scorecards - Understanding your financial statements.
3. Strategies - Optimizing your business from your financial information.

Edward Morrow
Edward Morrow combines his background as an accountant, arborist, and author to help tree care professionals build sustainable businesses and careers in arboriculture. An ISA Certified Arborist, he creates educational urban forestry programs for higher learning institutions, libraries, and neighborhood associations. He developed and wrote the outdoor-adventure series Tree S.T.A.R.S. to teach 21st-century explorers just how innovative and intricate the green industry is.
